Since Grupo Bimbo’s arrival in Romania in 2023, they’ve been making a big impression with Takis,…
Author: hubforbrands
BRAND ACTIVATIONS THAT ENERGISED BEACH PLEASE FESTIVAL
With over 200,000 fans gathering along the Black Sea Coast, the 2024 Beach Please Festival was…
HOW LIVE MUSIC UNITES COMMUNITIES
The anticipation before a concert is palpable—it’s a vibrant energy that fills the room. When your…
KEY TRENDS SHAPING FAN DESIRES
Live music is thriving, with fans embracing it as more than just entertainment—it’s a transformative experience…
LIVE EVENTS AND BLACK EMPOWERMENT
Our latest Fan Insights study highlights the significant role Black-founded music festivals, such as Roots Picnic,…
HOW FESTIVALS HELP PLAYFUL BRANDS STAND OUT
If your brand embraces a fun and lively spirit, here are a few easy ways to…
HOW 1664 BLANC TOOK OVER A YACHT ON THE SAIGON RIVER
1664 Blanc Sets Sail with a Spectacular Show on the Saigon River. Designed in collaboration with…